We design and develop power strips, USB-C chargers, hubs, and charging cables that pair calm minimalism with durable engineering. Headquartered in Stockholm, Sweden, we work with carefully selected manufacturing partners to bring long-lasting everyday products to customers worldwide.
Cords® create products that make electricity a natural, integrated part of interiors. Our portfolio includes extension cords, outlets, and accessories built to last - technically, materially, and aesthetically. All products are shipped from Sweden, and customer support and returns are handled directly by our team.
All products are designed in Sweden and developed in close collaboration with selected manufacturing partners globally. We ensure compliance with international safety standards and place equal focus on engineering, sustainability, and timeless design.
Cords is headquartered in Stockholm, Sweden - a hub for Scandinavian design and one of Europe's most dynamic tech and innovation scenes. From our head office at Jungfrugatan 4 in central Stockholm, we work closely with designers, engineers, and partners across the globe.
Company name
Cords Sweden AB
(Operating under the EU trademark "Cords®")
Registered address
Jungfrugatan 4
114 44 Stockholm
Sweden
Company registration number
559459-3096
VAT number
SE559459309601
Contact Phone
+46 8 10 08 08
Contact email
hello@cords.com
Website
www.cords.com
Customer service hours
Monday–Friday, 09:00–17:00 CET
Cords® was founded by Scandinavian technology entrepreneurs with a track record of building companies at the intersection of technology, design, and digital transformation. With backgrounds spanning product design, IT, and consumer electronics, the founding team combines engineering expertise with a strong focus on functional, considered design.
The company’s ambition is to develop power supply products that are reliable, technically robust, and designed to integrate naturally into modern environments. Product decisions are guided by long-term usability, safety, and performance rather than short-term trends.
Cords® operates through a distributed organisation, bringing together a core leadership team and an international network of designers, engineers, manufacturing partners, and logistics specialists. This structure enables close control over product development and quality while working with experienced partners across the value chain.
Viktor Lundberg is a technology executive and product designer. As co-founder and chairman, he is responsible for company governance, strategy, and the design direction of Cords® products.
Gunnar Cederlund is an entrepreneur and business leader with experience in technology and company building. As CEO, he leads company operations, execution, and long-term growth.
Bengt Sturk is responsible for operations at Cords®, including sourcing, supply chain, logistics, and quality management.
Anders Blomkvist leads technology at Cords as Chief Technology Officer, with responsibility for digital platforms, systems, and technical execution.
Mattias Widestrand serves as Chief Marketing Officer, responsible for marketing strategy, brand positioning, and go-to-market activities.
